MotionPoint Blog

Historicamente, a tradução de websites sempre foi complicada e dispendiosa. Mas a MotionPoint fornece os recursos certos para que você entenda as complexidades, evite as armadilhas e tenha sucesso em mercados globais.

Estratégia B2B
What is Back Translation and Its Importance
Avatar de Jessica Rivera
Autora: Jessica Rivera
27 de março de 2025
What is Back Translation and Its Importance

Conheça o processo de retrotradução e as vantagens de usá-lo para melhorar a precisão e a localização da tradução.

Experiência do cliente
Common Challenges of English to Spanish Translation
Avatar de Jessica Rivera
Autora: Jessica Rivera
Common Challenges of English to Spanish Translation

Translating English to Spanish is more complex than it may seem. Although there are solutions that can expedite more simple translations, the quickest solutions are rarely accurate. Learn more about the challenges of English to Spanish translation.

Tecnologia de tradução
What is Computer-Assisted Translation (CAT) Tool?
Avatar de Dominic Dithurbide
By: Dominic Dithurbide
What is Computer-Assisted Translation (CAT) Tool?

Learn about Computer-Assisted Translation (CAT) tools, how they improve translation efficiency, and the best use cases for this technology.

Experiência do cliente
Visão geral da tecnologia para tradução de aplicativos móveis
Reagan Evans's avatar
By: Reagan Evans
25 de março de 2025
Visão geral da tecnologia para tradução de aplicativos móveis

Learn how enterprise companies use technology to achieve seamless mobile app translation, which is essential in increasing market share and revenue on Android & iOS smartphones and tablets.

Comércio eletrônico
Top 8 Best Multilingual Marketing Solutions
Avatar de Dominic Dithurbide
By: Dominic Dithurbide
Top 8 Best Multilingual Marketing Solutions

Global marketing requires knowledge of international markets and linguistic and cultural nuances. Find out how the top website multilingual marketing tools can help you succeed.

Estratégia B2B
English as the U.S. Language Doesn’t Revoke the Need for Translation
Annabelle Kite's avatar
By: Annabelle Kite
21 de março de 2025
English as the U.S. Language Doesn’t Revoke the Need for Translation

Discover why website translation remains essential, even with English as the official language of the U.S. Learn how multilingual strategies can boost conversions, improve user experience, and help businesses expand their market reach.

Tecnologia de tradução
How to Get the Most Out of Your Web Translations
Annabelle Kite's avatar
By: Annabelle Kite
How to Get the Most Out of Your Web Translations

Find out why website translation is becoming a focus for businesses looking to reach new markets and increase revenue. We cover the translation process, its importance, and how to reap the benefits.

Estratégia B2B
Why Tariffs Will Be Good for Multilingual Content Marketing
Evan Kramer's avatar
By: Evan Kramer
20 de março de 2025
Why Tariffs Will Be Good for Multilingual Content Marketing

Discover how tariffs can drive demand for multilingual content marketing, encouraging businesses to localize their messaging, strengthen regional market penetration, and increase global competitiveness.

Estratégia B2B
Standardization vs. Customization: Finding the Balance (Part 2)
Avatar de Dominic Dithurbide
By: Dominic Dithurbide
19 de março de 2025
Standardization vs. Customization: Finding the Balance (Part 2)

Discover how to strategically balance standardization and customization in digital marketing to effectively engage global customers.

Experiência do cliente
Standardization vs. Customization: Finding the Balance (Part 1)
Avatar de Dominic Dithurbide
By: Dominic Dithurbide
Standardization vs. Customization: Finding the Balance (Part 1)

Descubra o valor de personalizar o conteúdo no local para clientes internacionais.

Experiência do cliente
A Multidomestic Strategy: The Key to Global Expansion
Avatar de Dominic Dithurbide
By: Dominic Dithurbide
14 de março de 2025
A Multidomestic Strategy: The Key to Global Expansion

Multidomestic strategies take local cultures, preferences, and behaviors into account in order to make international expansion successful.

Estratégia B2B
How to Create a Sustainable New Market Expansion Plan
Avatar de Dominic Dithurbide
By: Dominic Dithurbide
How to Create a Sustainable New Market Expansion Plan

Learn what a market expansion strategy is and how to create one that takes full advantage of international markets.

Experiência do cliente
Globalization vs. Localization: The Differences and Benefits
Avatar de Dominic Dithurbide
By: Dominic Dithurbide
Globalization vs. Localization: The Differences and Benefits

Conheça as diferenças entre globalização e localização e saiba como se concentrar em ambas pode fazer sua empresa obter sucesso em um ambiente empresarial global cada vez mais conectado.

Tecnologia de tradução
The Role of AI and Machine Learning in Translation
Nathan Lucas's avatar
By: Nathan Lucas
The Role of AI and Machine Learning in Translation

How has artificial intelligence made a difference in the world of translation and what does the future look like?

Estratégias de marketing
Are Translation and Localization the Same?
Avatar de Jessica Rivera
Autora: Jessica Rivera
Are Translation and Localization the Same?

Learn the difference between website translation and website localization and why you need both for global success.

Experiência do cliente
Advertising Translation: A Complete Guide to Multilingual Ads
Avatar de Dominic Dithurbide
By: Dominic Dithurbide
Advertising Translation: A Complete Guide to Multilingual Ads

Translating your advertisements can open your business up to a new market, increase your CVR and lower CPCs. Learn more about advertising translation here.