MotionPoint Blog

Historicamente, a tradução de websites sempre foi complicada e dispendiosa. Mas a MotionPoint fornece os recursos certos para que você entenda as complexidades, evite as armadilhas e tenha sucesso em mercados globais.

Estratégias de marketing
Building an Authentic and Effective Brand Localization Strategy
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By: Dominic Dithurbide
04 de abril de 2025
Building an Authentic and Effective Brand Localization Strategy

Discover how to create a powerful brand localization strategy that seamlessly adapts your brand identity, messaging, and customer experience for global success.

Estratégias de marketing
Mobile App Localization: Your Gateway to Global Audiences
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By: Nathan Lucas
Mobile App Localization: Your Gateway to Global Audiences

Entenda os meandros da localização de aplicativos móveis no setor de tecnologia de tradução em constante mudança.

Estratégias de marketing
International Marketing Plans: How to Succeed in Global Markets
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By: Dominic Dithurbide
02 de abril de 2025
International Marketing Plans: How to Succeed in Global Markets

Learn how to develop an international marketing strategy that speaks authentically to global markets.

Estratégias de marketing
Melhores práticas para websites multilíngues com exemplos
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By: Nathan Lucas
Melhores práticas para websites multilíngues com exemplos

Discover top tips for creating multilingual websites to help designers, developers, and content creators improve localization, multilingual SEO, and user experience.

Estratégias de marketing
What is Back Translation and Its Importance
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Autora: Jessica Rivera
27 de março de 2025
What is Back Translation and Its Importance

Conheça o processo de retrotradução e as vantagens de usá-lo para melhorar a precisão e a localização da tradução.

Estratégias de marketing
Common Challenges of English to Spanish Translation
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Autora: Jessica Rivera
Common Challenges of English to Spanish Translation

Translating English to Spanish is more complex than it may seem. Although there are solutions that can expedite more simple translations, the quickest solutions are rarely accurate. Learn more about the challenges of English to Spanish translation.

Estratégias de marketing
Visão geral da tecnologia para tradução de aplicativos móveis
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By: Reagan Evans
25 de março de 2025
Visão geral da tecnologia para tradução de aplicativos móveis

Learn how enterprise companies use technology to achieve seamless mobile app translation, which is essential in increasing market share and revenue on Android & iOS smartphones and tablets.

Estratégias de marketing
Top 8 Best Multilingual Marketing Solutions
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By: Dominic Dithurbide
Top 8 Best Multilingual Marketing Solutions

Global marketing requires knowledge of international markets and linguistic and cultural nuances. Find out how the top website multilingual marketing tools can help you succeed.

Estratégias de marketing
English as the U.S. Language Doesn’t Revoke the Need for Translation
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By: Annabelle Kite
21 de março de 2025
English as the U.S. Language Doesn’t Revoke the Need for Translation

Discover why website translation remains essential, even with English as the official language of the U.S. Learn how multilingual strategies can boost conversions, improve user experience, and help businesses expand their market reach.

Estratégias de marketing
Why Tariffs Will Be Good for Multilingual Content Marketing
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By: Evan Kramer
20 de março de 2025
Why Tariffs Will Be Good for Multilingual Content Marketing

Discover how tariffs can drive demand for multilingual content marketing, encouraging businesses to localize their messaging, strengthen regional market penetration, and increase global competitiveness.

Estratégias de marketing
Standardization vs. Customization: Finding the Balance (Part 2)
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By: Dominic Dithurbide
19 de março de 2025
Standardization vs. Customization: Finding the Balance (Part 2)

Discover how to strategically balance standardization and customization in digital marketing to effectively engage global customers.

Estratégias de marketing
Standardization vs. Customization: Finding the Balance (Part 1)
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By: Dominic Dithurbide
Standardization vs. Customization: Finding the Balance (Part 1)

Descubra o valor de personalizar o conteúdo no local para clientes internacionais.

Estratégias de marketing
A Multidomestic Strategy: The Key to Global Expansion
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By: Dominic Dithurbide
14 de março de 2025
A Multidomestic Strategy: The Key to Global Expansion

Multidomestic strategies take local cultures, preferences, and behaviors into account in order to make international expansion successful.

Estratégias de marketing
How to Create a Sustainable New Market Expansion Plan
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By: Dominic Dithurbide
How to Create a Sustainable New Market Expansion Plan

Learn what a market expansion strategy is and how to create one that takes full advantage of international markets.

Estratégias de marketing
Globalization vs. Localization: The Differences and Benefits
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By: Dominic Dithurbide
Globalization vs. Localization: The Differences and Benefits

Conheça as diferenças entre globalização e localização e saiba como se concentrar em ambas pode fazer sua empresa obter sucesso em um ambiente empresarial global cada vez mais conectado.