MotionPoint Blog

Historicamente, a tradução de websites sempre foi complicada e dispendiosa. Mas a MotionPoint fornece os recursos certos para que você entenda as complexidades, evite as armadilhas e tenha sucesso em mercados globais.

Estratégias de marketing
Building an Authentic and Effective Brand Localization Strategy
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By: Dominic Dithurbide
03 de junho de 2025
Building an Authentic and Effective Brand Localization Strategy

Discover how to create a powerful brand localization strategy that seamlessly adapts your brand identity, messaging, and customer experience for global success.

Estratégias de marketing
2025 Multilingual SEO Guide: Key Tactics to Boost Your Website’s Global Reach
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By: Christian Connors
2025 Multilingual SEO Guide: Key Tactics to Boost Your Website’s Global Reach

Learn essential strategies for global multilingual SEO in 2025 to boost your website’s global visibility and engage international audiences.

Estratégias de marketing
Is Low-Quality AI Translation Hurting Your Website’s SEO?
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By: Dominic Dithurbide
Is Low-Quality AI Translation Hurting Your Website’s SEO?

Explore the potential downsides of poor quality AI website translation and learn how to balance technological innovation with human expertise to enhance your SEO and global reach.

Estratégias de marketing
8 New Market Entry Strategies for Global Business
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By: Dominic Dithurbide
8 New Market Entry Strategies for Global Business

Discover the 8 most effective foreign market entry strategies to help you succeed internationally.

Estratégias de marketing
Mobile App Localization: Your Gateway to Global Audiences
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By: Nathan Lucas
Mobile App Localization: Your Gateway to Global Audiences

Entenda os meandros da localização de aplicativos móveis no setor de tecnologia de tradução em constante mudança.

Estratégias de marketing
Are Translation and Localization the Same?
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Autora: Jessica Rivera
Are Translation and Localization the Same?

Learn the difference between website translation and website localization and why you need both for global success.

Estratégias de marketing
Why Website Localization Matters: Key Benefits for Global Growth
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By: Reagan Evans
Why Website Localization Matters: Key Benefits for Global Growth

Global customers engage more with culturally relevant, localized marketing. Are you connecting in their language?

Estratégias de marketing
AI vs Human Content: Striking the Balance
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By: Annabelle Kite
15 de maio de 2025
AI vs Human Content: Striking the Balance

AI-generated content is reshaping how we create and translate at scale-faster, smarter, more efficient. But even with all its power, AI still needs a human touch to truly connect, inspire, and resonate across cultures.

Estratégias de marketing
What Is Software Localization and Why Is It Important?
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By: Nathan Lucas
13 de maio de 2025
What Is Software Localization and Why Is It Important?

Localizing software can be a complex process that involves engineers, linguists, and project managers. Discover what software localization is, why it is crucial to keep it top of mind, and how to manage a software localization project.

Estratégias de marketing
International Marketing Plans: How to Succeed in Global Markets
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By: Dominic Dithurbide
02 de abril de 2025
International Marketing Plans: How to Succeed in Global Markets

Learn how to develop an international marketing strategy that speaks authentically to global markets.

Estratégias de marketing
Melhores práticas para websites multilíngues com exemplos
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By: Nathan Lucas
Melhores práticas para websites multilíngues com exemplos

Discover top tips for creating multilingual websites to help designers, developers, and content creators improve localization, multilingual SEO, and user experience.

Estratégias de marketing
What is Back Translation and Its Importance
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Autora: Jessica Rivera
27 de março de 2025
What is Back Translation and Its Importance

Conheça o processo de retrotradução e as vantagens de usá-lo para melhorar a precisão e a localização da tradução.

Estratégias de marketing
Common Challenges of English to Spanish Translation
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Autora: Jessica Rivera
Common Challenges of English to Spanish Translation

Translating English to Spanish is more complex than it may seem. Although there are solutions that can expedite more simple translations, the quickest solutions are rarely accurate. Learn more about the challenges of English to Spanish translation.

Estratégias de marketing
Visão geral da tecnologia para tradução de aplicativos móveis
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By: Reagan Evans
25 de março de 2025
Visão geral da tecnologia para tradução de aplicativos móveis

Learn how enterprise companies use technology to achieve seamless mobile app translation, which is essential in increasing market share and revenue on Android & iOS smartphones and tablets.

Estratégias de marketing
Top 8 Best Multilingual Marketing Solutions
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By: Dominic Dithurbide
Top 8 Best Multilingual Marketing Solutions

Global marketing requires knowledge of international markets and linguistic and cultural nuances. Find out how the top website multilingual marketing tools can help you succeed.